Smart Health TV Innovators
Dr Lynn O'Connor, MD, MPH
"Colorectal cancer death rates are 52% higher in black men and 41% higher in black women compared to their white counterparts. It is imperative that our communities have a media service such as InnerCityMD-TV to further address and disseminate these issues"
Dr Charles Modlin, MD, MBA
"African Americans have some of the highest rates of diabetes and hypertension leading to kidney disease, kidney failure, end-stage renal disease and need for kidney transplantation. InnerCityMD-TV can help convey this message throughout our urban communities"
Dr Monique Gary, DO, MSc
"Breast cancer awareness is at an all-time high, but culturally appropriate screening & prevention programs that target underrepresented patient communities have yet to reach their zenith. And despite high awareness, millions of women still lack basic health literacy on normal-abnormal breast health, trials, surgical, genetic, and reconstructive options"
Dr William Cooper, MD, MBA
"I am eager to assist InnerCityMD-TV in producing programming that helps our Black communities recognize and understand the early and preventable risk factors surrounding cardiovascular diseases, therapeutic options awareness, and most appropriate follow up questions and decisions"
Dr Virginia Banks, MD, MBA, FISA
"I am chief of Infectious Disease and take care of patients with HIV. African Americans represent a disproportionate number of patients with the disease, especially black women. I am eager to assist InnerCityMD in producing any programs that help our AA communities become aware of HIV/AIDS latest treatment and management options."
Dr Raymond Wynn, MD, FACR
"As an academic radiation oncologist, I treat vast numbers of diverse patients who present with preventable advanced stages of cancer. Had these patients had a demographic-targeted media platform promoting readily available free or low cost diagnostic and therapeutic imaging services many of their cancers could have been thwarted years earlier."
Dr Allison Downer, MD
"May is mental health awareness month and InnerCityMD-TV is a timely service and opportunity to speak during May and beyond on depression and suicide in teens in general, and especially speak to the unique and cultural ways these issues manifest in African American youth."
Dr Kevin Woods, MD, MPH
"InnerCityMD-TV presents a strategic and affordable opportunity for HCPs to promote their medico-surgical expertise across both consumer and professional audiences. I look forward to assisting with content development across my clinical specialty."
Dr Terri Major-Kincade, MD, MPH
"Black women with a college degree are two times more likely to have a preterm infant. Their infants have higher rates of prematurity and higher rates of death even when access to prenatal care is provided. I believe InnerCityMD-TV has a unique opportunity to increase awareness on birth outcomes among urban populations and reduce these health disparities."
Julie Black-Peart, MPAS
"InnerCityMD-TV can be a great branded health media resource for urban academic medical centers like SUNY Downstate where the heart of Brooklyn beats with a diverse population."
Who We are
InnerCityMD is a healthcare content, media technology, and advertising services company. Our core business is the custom design and deployment of Over-the-Top (OTT-), Connected-, Smart-TV apps/platforms (e.g. Roku, Amazon Fire-TV, Apple-TV, Android-TV, Chromoecast, iOS & Android Mobile) targeting the multilevel $4T health & medical industry.
Why We Exist
Healthcare analysts recognize 90% of US consumers are healthcare illiterate; 86M are pre-diabetic, 23M fully-diagnosed; 1.2M are addicted to prescription and illicit opoiods; $300B is lost annually in Rx abandonment and poor adherence-compliance; and across both red and blue communities continued chronic disease burdens costs 20% GDP.
InnerCityMD-TV is run by visionary medical, media, tech and business professionals. Our editorial staff includes physicians, nurses, journalists, videographers and graphic artists. We fully understand our customer businesses, community social determinants of health and leverage the latest digital media techniques designed to attract and engage our target viewers.
Over-the-Top (OTT) TV
OTT, Connected, Smart-TV
Millions of US households termed “Cord-Cutters and Cord-Nevers” are cutting their traditional cable, satellite and telco pay-TV services. Fed up with $200-plus monthly fees and lack of al la carte content choices these consumers are flocking to Over-the-Top (OTT) platforms such as Roku and Amazon Fire-TV offering “skinny-bundles” of favourite channels for a low monthly fee.
Consumer Device Trends
According to media analysts, at end 2Q’17, Roku (IPO-NASDAQ) had 38.9 million consumers (23.1%) streaming video at least once per month. The next most popular streaming devices were Google Chromecast 36.9 million (22%), Amazon Fire-TV 35.8 million (21.3%), and Apple TV 21.3 million (12.7%). Some HHs streaming to multiple devices.
InnerCityMD has launched an OTT-TV network to help tackle the US healthcare crisis. Our cross-app solutions educate. consumer-patients on better awareness, prevention, and self-management of acute & chronic diseases. We empower multilevel HCPs (e.g., community-based physicians, federally qualified health centers, urgent care clinics, academic health centers, integrated delivery networks, payers, and life science brands) on improving health equity and bending cost-curves.
OTT Market & Device Trends
What is Over-the-Top (OTT) TV?
Apple-TV offering "skinny-bundles" of channels and custom content for a low monthly fee
What is Over-the-Top (OTT) TV?
US Consumer TV Viewership
Products and Services
We sell a "customized" subscription-based Smart Health TV Service for:
We sell a "customized" advertiser-sponsorship based Smart Health TV Service for:
Point of Care Marketing
Point-of-Care Venue Today
waiting-room times > 40 minutes, Avg exam room consult 8-12 minutes
Point-of-Care Media Players
top-players of smaller networks
PoC First Mover Advantage (FMA)
URM-patient wellness solutions
Triple Health Media Plans
InnerCityMD-TV will design, deploy and stream primary care, specialty care, public health, and therapeutic solution Smart-TV channels to your clinical sites, across consumer-patient mobiles and household connected-TVs. Subscription plans are tiered to HCP practice sizes and health brand KPIs.
© 2017-2020 InnerCityMedicine Network-TV, Inc.